Skip to main content

Cycling & Sports

By 18th August 2017August 1st, 2019No Comments

Book here:

Date:     9:30am, Tuesday 22nd August 2017

Venue: Abertay University, Bell Street, DUNDEE, DD1 1HG , View Map

A collaboration between the Mountain Bike Centre of Scotland and hosts Abertay University, the event – Cycling & Sports – Opportunities in Food and Drink – is aimed at Scottish food and drink producers, members of the business support industry and academic staff.


Aimed at stimulating exchange of ideas, analysing trends and sharing expertise, the purpose of the event is to build partnerships across the sectors. Networking and speed pitching sessions will take place in addition to a series of talks and one to one sessions.


Company case studies include Active Root, a new natural ginger based sports drink company from Edinburgh, will provide an insight into their product, which was borne out of co-founder Will Townsend’s experience during the London Marathon. Tony Fullerton of Stoats will also give a presentation, speaking about his firm’s range of quick and easy snacks and cereals – from porridge sachets, pots, bars and boxes to oatcakes and mueslis.


Organiser Danny Cowe of the Mountain Bike Centre of Scotland will present a talk on Opportunities in the Cycling Industry and show how Scottish companies can tap into a global market for sports and nutrition worth over $20billion.


Abertay’s Dr John Babraj, whose research includes developing models to promote cardio-metabolic health and improve sports performance, will give a talk detailing exactly what athletes require for fuel and hydration.


Dr Jonathan Wilkin, Senior Food Technologist at Food Innovation at Abertay, will speak about business support available at the University. A tour of Abertay’s new £3.5m science labs, which boast Scotland’s only industry standard Consumer Experience Lab, will also be included.

Who should attend?

  • Existing cycling food and drink companies
  • Food and drink companies that could diversify into cycling & sports products
  • Academics from food and drink, nutrition and sport science backgrounds.



9.30am                 Registration and Refreshments

10.00am              Introduction and Welcome – Prof Nigel Seaton, Principal and Vice-Chancellor, Abertay University

10.05am              Opportunities in the Cycling Industry – Danny Cowe, Mountain Bike Centre of Scotland

10.15am              What athletes and sporting people require for fuel and hydration, Dr John Babraj, Sports & Exercise Scientist, Abertay University

10.35am              Abertay University Food and Drink innovation Support – Dr Jonathan Wilkin

10.50am              Company Case Study: Stoats – Tony Fullerton

11.05am              Speed Pitching – opportunity for attendees to pitch to the room

11.15am              Networking and Refreshments

11.45am              Company Case Study: Active Root – George Ashley

12.00pm              Speed Pitching

12.15pm              Networking and Lunch

12.45pm              Tour of Abertay University Food and Drink facilities

1.15pm                 One to One sessions (10 mins each) with academics, speakers, key industry figures

2pm                       Event Close







Alison Beddie

Senior Executive – Strategy & Sectors | Sector Delivery

41 Albyn Place, Aberdeen, AB10 1YN
(01224-252075 (Lync No 0300 013 2596

Scottish Enterprise |

Scottish Development International |

Leave a Reply