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Connect Local Workshops

By 28th December 2018August 1st, 2019No Comments

Connect Local, the Scottish Government’s Local Food and Drink Marketing Advisory Service, is delighted to offer these series of workshops designed to help you to build your Bestselling Business, Elevate your offering and engage with your audience.   The workshops are being run in partnership with councils across Scotland.

 

 

Workshop 1
 Benchmarking & Branding

Workshop 2
 Marketing Strategy

Workshops 3
 Sustainable Growth

Dundee

Dundee

Dundee

Thursday 7 February 2019

10am – 4pm

Tuesday 5 March 2019

10am – 4pm

Tuesday 26 March 2019

10am – 4pm

Topics covered include:

  • The Elevator Pitch
  • Product benchmarking – taste and price comparison
  • Branding
  • Visual asset
  • Packaging
  • Digital platform & Social Media

Topics covered include:

  • Pricing for profit
  • Managing market risk
  • Marketing strategy (planning)
  • Digital marketing strategy

Topics covered include:

  • Cash Flow & Resource Management
  • Market Opportunities & Key Trends
  • Range Development

To register your workshop place, just click or paste into your browser the link(s) below

Workshop 1:  https://www.eventbrite.com/e/building-a-bestselling-business-workshop-1-benchmarking-branding-tickets-53685108605

Workshop 2:  https://www.eventbrite.com/e/building-a-bestselling-business-workshop-2-marketing-strategy-tickets-53685559955

Workshop 3:  https://www.eventbrite.com/e/building-a-bestselling-business-workshop-3-sustainable-growth-tickets-53686931056

Any enquiries, please contact us at info@connectlocal.scot

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