Rural food and drink businesses are being invited to help with a research project that could bring future logistics benefits.

The project’s goal is to help rural businesses take advantage of opportunities arising from the use of digital technologies.

This could make their distribution operations more robust, and consequently strengthen their position in the market.

Work on the Smart Micro-logistics for the Rural Economy (SMiLE) project is being done by the University of Aberdeen in conjunction with the Research Council’s UK Digital Economy team.

Overall, SMiLE brings together rural businesses and small-scale logistics service providers to solve rural logistics and transport problems.

The work can help realise the transformational impact of digital technologies on aspects of community life, cultural experiences, future society, and the economy.

Case studies executed so far have shown potential for improvement in the information flow among stakeholders such as small businesses, their customers and the logistics service providers.

It is hoped that digital solutions will:
– reduce logistics costs for rural businesses 

– support coordination and collaboration among businesses

– recognise the importance of “secure information exchange” between stakeholders
– help to improve the monitoring, recording and usage of information related to the provenance of goods and logistics services.

Anyone wishing to become involved can contact e.pignotti@abdn.ac.uk tel. +44 (0) 1224 274092

Further details can be found at http://www.dotrural.ac.uk/smile/

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